9-month MENTORSHIP PROGRAMME consists of
8 phases:



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Welcome to the
Certified Financial Coach TM
Website

Financial Coaching Part 1 –
Positioning & Marketing Financial Advice

Objectives for this 2-day workshop are as follows:

How to be a huge success in getting clients for financial coaching including designing Financial Coaches’ personal niche and personal ‘brand’
How Financial Coaches can market their services and use the attraction marketing devises and events to offer financial coaching and financial planning services
How Financial Coaches can maintain their clients and increase revenue from existing client’s base

The course will include 4 sessions. They will be based on a case study of a real client.

Session 1: Introduction to the CFC Programme
Background
Positioning yourself as the Financial Coach to your Client
Financial Mapping
Ethics
Competencies
Fee Structure
Preferred Client Profile
The CFC Client Proposition
Session 2: Financial Coaching – Client Profiling
Analysis of the client’s present position and identifying problems
Developing your advice
Session 3: Marketing Coaching Services
Developing the YOU
The Financial Coach
Personal Branding and USP
Market Optimization
Ideal Customer Profile
Session 4: Maintaining the Financial Coaching Business
The Leveraged Marketing model
Referral – the Key

PHASE
Phase 1
Phase 2
Phase 3
Phase 4
Phase 5
Phase 6
Phase 7
Phase 8


PANEL OF SPEAKERS
& COACHES
Adj. Prof. Wes McMaster, CFP
A Summary of His Experience
Christina Tin
CFPCM, M.Bus (Finance), B.Bus (Financial Planning)
Michael Oliver
International Sales Trainer, Best Selling Author, Speaker and Consultant.
KC See
International Trainer, Speaker, Author and Coach



 

   
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